Winning at innovation:
TRIAS DE BES, F
Winning at innovation: the a-to-f model Fernando Trias de Bes and Philip Kotler - New York Palgrave Macmillan 2012 - xvi,272p.
UGC MRP No.F.PHW-034/12-13(ERO) Preparing a composite scorecard for SHG Dr Anish Kumar Dan.
978-0-230-39535-0 499.00
ECONOMICS
COM 658.8 / DFt11
Winning at innovation: the a-to-f model Fernando Trias de Bes and Philip Kotler - New York Palgrave Macmillan 2012 - xvi,272p.
UGC MRP No.F.PHW-034/12-13(ERO) Preparing a composite scorecard for SHG Dr Anish Kumar Dan.
978-0-230-39535-0 499.00
ECONOMICS
COM 658.8 / DFt11